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Here Is Goes Again by Ok Go

Written By Sunday, May 15, 2022 Add Comment Edit

2006 single by OK Go

"Here It Goes Again"
Here It Goes Again.jpg
Single past OK Become
from the album Oh No
B-side "The Lovecats"
Released September 25, 2006 (2006-09-25)
Studio Gula Studion (Malmö, Sweden)
Length 3:00
Label
  • Capitol
  • EMI
Songwriter(south) Damian Kulash
Producer(s) Tore Johansson
OK Go singles chronology
"Invincible"
(2006) 		"Here It Goes Again"
(2006) 		"WTF?"
(2009)

"Hither It Goes Again" is a song by American rock band OK Go, the fifth unmarried released from their second studio album, Oh No (2005). It was the band's merely unmarried to nautical chart on the US Billboard Hot 100 until "I Won't Let You Downwardly" in November 2022 and peaked at number 36 on the United kingdom of great britain and northern ireland Singles Chart, giving the band their 2nd U.k. top-40 hitting. The music video, featuring the ring dancing on treadmills, became a staple on YouTube, at one time being ane of their almost watched videos with over 53 one thousand thousand views.

The single's B-side, "The Lovecats", is a cover of the vocal by the Cure and was previously included on the band's Do What You Desire EP and the single "A Million Ways". An alternate version was nicknamed "UK Surf".

Limerick and recording [edit]

Written by Damian Kulash Jr., the iii-infinitesimal "Here It Goes Again" is prepare in common time at a "Moderately fast rock" tempo of 144 beats per minute. It is composed in the key of C major, with the song range spanning from Cfour to Aiv.[1] Kulash also sang and played the guitar in the original mix, which was produced past Tore Johansson with co-production done past Eric Drew Feldman, Howard Willing and Ken Sluiter. Andy Duncan was some other guitarist on the track. Other instruments on the recording include drums performed by Dan Konopka and bass past Tim Nordwind. David Carlsson and Petter Lindgård were the song'southward engineers, with Jens Lindgård existence the engineering assistant. Recorded at Gula Studion in Malmö, Sweden, it was mixed at The Village Recorder in Los Angeles by Dave Sardy, and finally mastered by Robert Vosgien at Capitol Mastering, also in Los Angeles.[ii]

Commercial functioning [edit]

On the American Billboard Hot 100 chart, issue dated September sixteen, 2006, "Here Information technology Goes Once again" debuted at number 87,[iii] and by the side by side calendar week it rose to its peak into the top twoscore at 38.[iv] The track lasted a total of 20 weeks.[5] Additionally, it reached into the top 40 onto the Popular 100 at number 34,[six] every bit well as number 17 on the Adult Top forty[7] and Alternative Songs charts.[eight] "Here It Goes Over again" was also a Elevation forty hit in other countries. On the United kingdom Singles Chart, it debuted at number 36,[9] while on the Official New Zealand Music Chart its tiptop position was 28.[ten] In Australia, the vocal began at number 67 on the ARIA top 100 singles chart, and rose to 63 the next week and also topped the Hitseekers chart, which surveys tracks by bands that take non reached into the top l of the main chart.[11]

Music video [edit]

The music video of the song is an elaborate functioning of the ring dancing on viii treadmills, arranged in two rows of four and in alternating opposite directions, in a single continuous take. Choreographed and co-directed past the ring and lead singer Damian Kulash's sis Trish Sie, it took a total of seventeen attempts to consummate the video.[12] As in the band'south video for "A One thousand thousand Ways", Tim Nordwind lip-syncs the lead vocals instead of Damian Kulash, post-obit the format from the dance choreographed for the song "C-C-C-Cinnamon Lips", which Tim sings. The video debuted on YouTube on July 31, 2006, and has been viewed over 53 meg times. It premiered on VH1'due south Top 20 Inaugural that aforementioned day. OK Get performed the dance routine live at the 2006 MTV Video Music Awards.

The music video won the 2007 Grammy Award for All-time Short Form Music Video and the 2006 YouTube awards for Most Artistic Video.

In "The Must List" on the August 18, 2006, issue of Entertainment Weekly, the video was ranked number nine: "The votes have been tallied, and this year'due south accolade for Best Use of Treadmills in an Alt-Pop Music Video goes to... http://okgo.net/news.aspx".[13] In July 2011, the music video was named one of "The 30 All-time Best Music Videos" by Fourth dimension Mag.[xiv]

Great britain Surf Mix [edit]

During the summer of 2006, the ring recorded a slower version of "Here It Goes Again" "in their attic".[15] This version, dubbed "UK Surf" or the "UK Surf Mix", was released on iTunes in the UK the aforementioned day every bit the unmarried. Afterward being featured in the January 2007 Grey's Beefcake episode "Nifty Expectations", information technology was released in the US through iTunes on February 1, 2007, as a digital download.

Rails listings [edit]

Credits and personnel [edit]

Credits are adapted from liner notes of the single release.[2]

Locations

  • Recorded at Gula Studion in Malmö, Sweden
  • Mixed at The Hamlet Recorder in Los Angeles, California
  • Mastered at Capitol Mastering in Los Angeles, California

Personnel

  • Songwriting, vocals, guitar – Damian Kulash Jr.
  • Production – Tore Johansson
  • Co-production – Eric Drew Feldman, Howard Willing, Ken Sluiter
  • Engineering – David Carlsson, Petter Lindgård
  • Assistant engineering – Jens Lindgård
  • Guitar – Andy Duncan
  • Bass – Tim Nordwind
  • Drums – Dan Konopka
  • Mixing – Dave Sardy
  • Mastering – Robert Vosgien

Charts [edit]

Release history [edit]

In popular culture [edit]

Co-ordinate to MTV Games'southward Paul McGooyer, the video game Rock Band helped to spur further interest in the band.[24] The E3 2022 trailer for Lego Dimensions features the vocal.[25] Parodies of the video take appeared on The Simpsons, The Fairly OddParents, Foster'due south Abode for Imaginary Friends, and Kuu Kuu Harajuku (created by Gwen Stefani).[26]

References [edit]

  1. ^ "OK Go – Here It Goes Again Sail Music (Digital Download)". Musicnotes.com. Alfred Publishing. Retrieved October 16, 2012.
  2. ^ a b c Hither It Goes Again (European unmarried-sided seven-inch vinyl disc). OK Go. Capitol Records. 2006. ANGES22, 0094637520871. {{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  3. ^ "The Billboard Hot 100: September 16, 2006". Billboard. Prometheus Global Media. Retrieved September 9, 2014.
  4. ^ "The Billboard Hot 100: September 23, 2006". Billboard. Prometheus Global Media. Retrieved September 9, 2014.
  5. ^ a b "OK Go Chart History (Hot 100)". Billboard. Retrieved September ix, 2014.
  6. ^ a b "Oh No – OK Become Awards". Allmusic. Rovi Corporation. Retrieved September 9, 2014.
  7. ^ a b "OK Go Nautical chart History (Adult Pop Songs)". Billboard. Retrieved September ix, 2014.
  8. ^ a b "OK Go Chart History (Culling Airplay)". Billboard. Retrieved September nine, 2014.
  9. ^ a b "Official Singles Nautical chart Top 100". Official Charts Company. Retrieved September 10, 2014.
  10. ^ a b "OK Get – Hither It Goes Once again". Summit 40 Singles. Retrieved September ix, 2014.
  11. ^ a b c "Issue 870" ARIA Top 100 Singles. National Library of Australia. Retrieved September 24, 2020.
  12. ^ "Here Goes 'OK Go' Over again". CBS News. October 26, 2006.
  13. ^ "The Must List: August 18, 2006". Entertainment Weekly. Time Inc. August 11, 2006. Retrieved October five, 2014.
  14. ^ Claire Suddath (July 28, 2011). "The thirty All-Time Best Music Videos - OK Go, 'Hither It Goes Once again'". TIME. Archived from the original on September 26, 2011. Retrieved August 19, 2011.
  15. ^ OK Get - news Archived September 27, 2007, at the Wayback Machine
  16. ^ Hither It Goes Over again (The states promo maxi-CD). OK Go. Capitol Records. 2006. DPRO 0946 3 75213 2 eight. {{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  17. ^ Here Information technology Goes Again (European CD single liner notes). OK Get. Capitol Records. 2006. ANGECD22, 0094637520826. {{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  18. ^ Here It Goes Again (Australian CD unmarried liner notes). OK Go. Capitol Records. 2006. 094637520826. {{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  19. ^ Here It Goes Again (New Zealand CD single liner notes). OK Go. EMI Records. 2007. 3868350. {{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  20. ^ "Official Scottish Singles Sales Nautical chart Top 100". Official Charts Company. Retrieved June seven, 2018.
  21. ^ "FMQB Airplay Archive: Modern Rock". FMQB. Archived from the original on March 22, 2013. Retrieved February 22, 2022.
  22. ^ "FMQB: CHR". FMQB. Archived from the original on March 22, 2013. Retrieved February 22, 2022.
  23. ^ "The ARIA Report: New Releases Singles – Calendar week Commencing 23rd October 2006" (PDF). ARIA. October 23, 2006. p. xxx. Archived from the original (PDF) on Feb 23, 2008. Retrieved Feb 22, 2022.
  24. ^ Gies, Arthur (September 27, 2010). "Rock Ring iii: Songs on the Move". IGN . Retrieved September 27, 2010.
  25. ^ LEGO Dimensions (June 9, 2016), LEGO Dimensions: E3 Trailer - New Adventures Look!, archived from the original on December xiii, 2021, retrieved June 15, 2016
  26. ^ Lollapalooza 2011: Q&A with OK Get from U.s.a. Today, past Brandon James Smith, published Baronial three, 2011, retrieved September 27, 2011

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Source: https://en.wikipedia.org/wiki/Here_It_Goes_Again

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